Is it Google-soft yet?

Is Google going to become the next Microsoft? I'm referring to the domination of Google and how the public, (or at the the "geeks"), reacted when Microsoft became dominate in software development and computer operating systems.

Google is on a winning streak and there are lessons to learn when it comes to marketing and advertising. First of all, most Google services are free to the user and paid for by advertisers. Gee, that's how traditional radio works too!

They even have ways for me and you to customize our web pages with search tools like the one on this page at the top right.


Here's a story from Adweek about Google:


Google Continues Search Dominance

January 29, 2008 By Brian Morrissey NEW YORK

It appears Google's competitors in Internet search have an uphill climb. New research shows how the company is putting even more distance between itself and its rivals. Efficient Frontier, a search-marketing tech provider, examined more than 17 billion impressions and 270 million clicks on search ads running through its system during the fourth quarter of 2007 and the same period a year earlier. The results show the yawning gap Google has opened with its rivals, Microsoft and Yahoo!, because it continues to attract a growing majority of Internet searches. (READ MORE)

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