Clickables from Mediapost:
Automotive
by Karl Greenberg The "Failure: The Secret to Success" includes a raft of engineers confessing their failures and how failure is inherent to advances in engineering. IndyCar driver Danica Patrick is featured speaking about her worst moment as an IndyCar racer, crashing at a race in Homestead, Fla. The film uses light bulbs as a metaphor, with hands screwing in lights that don't work initially. ... Read the whole story > >
Retail
by Sarah Mahoney
Fielding questions from the audience, Lee Scott was candid in his assessment of shifts in consumer spending, and that what might be bad for Wal-Mart may actually be good for the economy. Scott meets with a group of 50 young shoppers each month, and lately, they have been talking about giving up restaurants, movies, or shopping. "Every one of them had given up something, and they were talking about how good they felt." ... Read the whole story > >
Electronics
by Aaron Baar One such spot will be digital display televisions. In 2008, DTV shipments increased 24%, and revenue for the segment--even with falling prices--increased 7% in 2008, according to the CEA. This year, as the U.S. continues its transition to digital broadcast television, growth for digital display televisions will continue, and the segment will represent 15% of total industry sales in 2009. ... Read the whole story > >
Food
by Karlene Lukovitz
Commitment to innovation is the most prominent shared attribute among the eight global companies reviewed--Nestlé, Kellogg, Anheuser-Busch, Wrigley, Kraft, Heinz, Groupe Danone and Coca-Cola--and much of that innovation is focused on strategies for responding to worldwide pressures "to be accountable for and help promote healthier lifestyles," sums up Packaged Facts. ... Read the whole story > >
Automotive
by Karl Greenberg CMO Scott Keogh says the company avoided cable channels like The Speed Channel, because the target isn't exclusively racing buffs. "My criterion is simple: we wanted people who aren't in the know--non-race fans--to see it and say, 'That's a very cool movie,' and beyond that, 'Audi is a very cool company,"' he says. ... Read the whole story > >
Sphere: Related Content
Posts
1 comment:
Scott,
I really like the article, "The Thing about Goals" The link was also sent to me in a Twitter message. I'm going to subscribe to Seth's blog. Sounds Like good stuff.
Post a Comment