Raise $$ for your Non-profit w/Facebook

I work with 3 non-profits:

I am on the Board of Directors for the Advertising Federation of Fort Wayne and serve as the V-P of communication.

I am on the marketing committee of the Anthony Wayne Area Council of the Boy Scouts.

I also am a former V-P of The Fort Wayne Central Lions Club and currently assist with Public Relations/Marketing for their annual Golf Tourney.

And I've advised a few others over the years. Social Media along with some of the free services offered by companies such as Google have the ability to increase awareness and funding for whatever non-profit you have a heart for.

Take a look at this from Drew:

The Marketing Minute

Hey non-profits, is Facebook your next fundraiser?

Posted: 21 Jan 2009 06:54 AM CST

If you've been on Facebook for any length of time, you know that causes run rampant there. You can join non-profit pages, you can play games that benefit non-profits, you can declare your allegiance to a cause. You name it, you can probably do it.

Most non-profits, if they're there at all, are stumbling around, trying to figure out how to best use the space. But some have really got it figured out.

Over 6 million Facebook users send each other virtual plants/flowers for their (lil) green patch. And they're told that every time they do, they're saving bits of the Rain Forest. But what does that really mean?

How about over $109,000?

That's how much The Nature Conservancy has earned from people passing pansies. (Say that 5 times fast!). And they didn't even develop the actual application.

Toby Bloomberg has an eye-opening interview with the Digital Membership Manager of The Nature Conservancy that should be must reading for non-profits looking for a fresh fund-raising idea.

If you're a non-profit or involved with helping one -- how are you using Facebook to date? How COULD you be using it?

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