The internet is a tool. Repeat after me, "The internet is a tool."
The internet is not a savior of any old media.
The internet is not a get rich plan.
This is from the THINKing Blog:
Newspapers’ Online Revenues Now Declining
Posted: 05 Sep 2008 10:21 AM CDT
In our last post, we talked about newspapers’ decline. Today, the industry moved into ICU. Despite recent economic challenges, online ad revenues have remained fairly stable. According to TechCrunch, online ad revenues are now in the toilet, too,
Total print ads in the U.S. were down 16 percent in the second quarter
to $8.8 billion. That makes nine consecutive quarters…Don’t look to online ad sales to save the industry. Online ads came to only $777 million in the second quarter, which was down 2.4 percent from the year before. That’s marks the first decline ever in digital revenues.
In other media news:
Update: MSNBC reports that Us Magazine is losing subscribers because of a negative feature on Sarah Palin.
Sphere: Related Content
Posts
No comments:
Post a Comment