From Seth Godin's blog:
...consider a doctor who has completely reinvented the way he practices medicine. If it works, it won't be a gimmick. Because both sides with benefit, for the long haul.
Read all of Seth's post about gimmicks here:
And the A.M.A. has revised their definition of "Marketing"
Sunday, January 20, 2008
A real doctor steps into the internet generation
Posted by ScLoHo (Scott Howard)
Labels: connections, customer service, internet, Seth Godin
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