Tuesday, March 18, 2008

Ice Cream Marketing




Last year Stacy Milanowski from Liechty Media won one of the Ice Cream Party's talked about in this story from Mediapost.

This is a great way to promote your brand and win some new customers!

Edy's Grand Ice Cream Invites Neighborhood Parties
FOR THE FOURTH YEAR, THE company invites consumers to vie for a chance to win an ice cream party for up to 100 neighbors this summer.

Edy's Slow Churned Neighborhood Salute begins at slowchurned.com, where consumers can nominate their neighborhoods to win a doorstep delivery of 12 cartons of Edy's Slow Churned light ice cream in a variety of flavors (including the Edy's American Idol Limited Edition flavors), in addition to four boxes of Slow Churned Light Ice Cream Bars.

All entries must be received by May 30. Edy's will notify the winners in June, and will salute each of the 1,500 winning neighborhoods with a Edy's Slow Churned light ice cream prize package during July, August and September.

--Nina M. Lentini


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