Friday, February 22, 2008

Starbucking it?


...More Starbucks news on Collective Wisdom. Apparently we can't stop ourselves. Maybe it's a caffeine addiction?

For all the stories and updates, just type Starbucks in the search box on the right side of this page.

Here's the latest from Mediapost:

REACTION TO THE UNUSUAL MOVE taken by Starbucks, to close for three hours next Tuesday for barista retraining is making for interesting dialog in the marketing world.

What do you think? Let us know for a Tuesday round-up!

In particular, the entries on starbucksgossip.com make for lively reading, from current and former baristas, including one who asks: "Any baristas out there who resent this 'training session' or feel insulted somehow? As in, 'tell us something we don't know!' Unless entirely new methods of preparation are introduced, aren't you feeling like this is just a PR move? Somehow I imagine the three-hour training will be mainly a three-hour break." (READ MORE)

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