How to overcome the unspoken objection

I'm finding lots of nuggets in some materials I've been saving that I want to share with you. This is one of them.

If you are in sales, you need to be able to be straight forward with your customer. Too often I've seen sales people who are afraid to ask the important questions and they end up not knowing why the customer did not buy.

Ask the important questions like this sales tips tells us:

Daily Sales Tip: Identifying the Real Objection

When customers say they want to "think over" their buying decision, it's often safe to assume that they have an objection they're not sharing.

Asking "What do you want to think over?" can seem intimidating, and probably won't help you uncover the real problem. Instead, ask, "Is it a question of price?" Then quietly wait for a response.

By guessing a specific objection, you'll encourage prospects to correct you by stating their true concern. If your suggestion is correct, you probably found out what's making your buyer hesitate. You might be surprised at how much this strategy improves your closing ratio.


Source: 123 Super Sales Tips

Sphere: Related Content