Food and Cars in today's update from Mediapost:
Automotive
by Karl Greenberg The effort highlights five music videos, all featuring the MKS, from emerging directors and their collaborators. Lincoln, which is a co-sponsor of the Grammys, used the broadcast to showcase five 30-second trailers of those videos. The five winning videos--and additional videos--are posted at www.cbs.com/lincoln and www.filmaka.com/lincoln. ... Read the whole story > >
Retail
by Sarah Mahoney
Consumers increased their spending at supercenters in nearly every category--including dairy, dry grocery and prescription drugs--making it the only retail channel to have unit growth over the prior year, up 1% from 2007. "Mass merchandisers and grocery stores are feeling the impact of the supercenter," the company says. "The grocery channel is not recession proof." ... Read the whole story > >
Restaurants
by Aaron Baar "We're excited from a marketing perspective with the products we can offer exclusively in these co-branded locations," says Lee Knowlton, chief operating officer of Kahala Corp., the two chains' parent company. "When we get creative and turn ourselves loose, that's when our marketing and research and development departments can have some fun." ... Read the whole story > >
Automotive
by Karl Greenberg
"The loss in sales is nothing specific about Toyota and other automakers; it's a reflection of market weakness," says Mesirow Financial's Adolfo Laurenti. "The problem is that the economic fundamentals are so bad everyone is suffering, but Toyota does not have much to change, because their mix of cars seems to be right. When the economy bounces back they will have the right mix." ... Read the whole story > >
Food
by Karlene Lukovitz Budget pressures are forcing consumers and foodservice operations to narrow their use of organics. Packaged Facts predicts that organic purchases will be focused on fresh meat, dairy and produce, and that restaurants will be more cost-conscious in executing local and seasonal menus. ... Read the whole story > >
Restaurants
by Karlene Lukovitz
Online buzz was intense. According to the Social Media Index developed by social media services provider Vitrue, which measures the extent of online conversations about a brand in social networks, blogs, Twitter and video/photo sharing on a daily basis, Denny's SMI jumped from a pre-game 22 to 45.6 by last Wednesday. As of last Thursday, the gains were holding up, with an SMI of 44.1. ... Read the whole story > >
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