Thursday, July 14, 2011

Thursday Night Marketing News from Mediapost

Yep, another click & read...


Restaurants
by Karlene Lukovitz
Initial participants include Au Bon Pain, Bonefish Grill, Burger King, Burgerville, Carrabba's Italian Grill, Chevys Fresh Mex, Chili's Grill & Bar, Corner Bakery Cafe, Cracker Barrel, Denny's, El Pollo Loco, Friendly's, IHOP, Joe's Crab Shack, Outback Steakhouse, Silver Diner, Sizzler, T-Bones Great American Eatery and zpizza. ...Read the whole story >>
Electronics
by Aaron Baar
The time it takes for a Windows-powered laptop to power up seems interminable, particularly when compared with the near-instantaneous boot-time of mobile and tablet devices. But even as tablets encroach on PC sales, Lenovo is setting out to prove that its laptops can defy gravity when booting up. ...Read the whole story >>
Retail
by Tanya Irwin
"Vampire Diaries" actress Nina Dobrev is joining sports brand Puma in kicking off its second year of "Project Pink." With the deal Chevrolet gets exclusive category rights, and presenting sponsorship of the annual Roberto Clemente Award, the Ted Williams All-Star Game Most Valuable Player Award, and the World Series Most Valuable Player Award ...Read the whole story >>
Automotive
by Karl Greenberg
With the deal Chevrolet gets exclusive category rights, and presenting sponsorship of the annual Roberto Clemente Award, the Ted Williams All-Star Game Most Valuable Player Award, and the World Series Most Valuable Player Award. ...Read the whole story >>
Electronics
by David Goetzl
The launch sponsor behind the ESPN 3D network, which became a 24/7 channel earlier this year, has re-upped. Sony, which manufacturers the fledgling 3D sets, will continue as the lead backer for a second year. Kagan and the CEA disagree about 3D TV set adoption. ...Read the whole story >>

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