Thursday, September 08, 2011

Thursday Night Marketing News from Mediapost

Click & read:

by Sarah Mahoney
The ads are running now through the end of the year, and focus on scenarios like a woman deliberating over which dress to wear while her date waits downstairs ("Did they ask Michelangelo what was taking so long with the ceiling?," a voiceover asks), heading to a high school reunion, and the subtle clothing competition that can happen in a night out with the girls. ...Read the whole story >>
by Tanya Irwin
There are a plethora of promotions, sponsorships and tie-ins that would have been kiboshed, but now are full-steam ahead, thanks to the agreement reached between NFL owners and players after a five-month tug-of-war. The 2011 NFL season officially kicks off Thursday. ...Read the whole story >>
by Karl Greenberg
The company is generating buzz about the factory-tuned Focus ST by placing video and photography on social channels that offer a look at the car in its test phase, camouflage checkers and all. But a key message is that the testing is all over the world, since the car will be available everywhere Ford sells cars. ...Read the whole story >>
by Sarah Mahoney
The clothing line, backed by reality stars Kim, Khloe and Kourtney Kardashian, went on sale Aug. 25 in about 700 Sears stores around the country, including store-within-a-store set-ups in 400 Sears units. Aimed at young women, it includes dresses, tops, handbags, shoes, jewelry, and lingerie, priced from $14 to $99. ...Read the whole story >>
by Aaron Baar
With the future of the NBA's next season up in the air, the players need to find something else to do. Apparently, Utah Jazz forward Gordon Hayward is going to try his hand at another competitive league, the IGN Pro League of professional video gaming. ...Read the whole story >>
by Karlene Lukovitz
Zespri International Limited has launched Kiwifruit for Kids, a Facebook app that will reward participation with donations to organizations working to combat childhood obesity. ...Read the whole story >>

Sphere: Related Content

No comments: