Wrapping up a busy & productive day with this from Mediapost:
Tourism
by Karl Greenberg Destination DC ran promotions with "National Treasure" and its sequel, but the organization says this is bigger because it involves partnerships with major national brands tied to the movie. The organization is coordinating airfare and accommodations for two separate major consumer brand promotions. ... Read the whole story > >
Tourism
by Karlene Lukovitz
The road show is being sponsored by the Dallas/Fort Worth Area Tourism Council, the San Antonio Convention & Visitors Bureau and SeaWorld San Antonio. Tourism is one Texas's largest industries. ... Read the whole story > >
Tourism
by Karl Greenberg The traditional, social media, out-of-home, and grassroots elements are intended to give the films the feel of a campaign for a studio release or a new TV show. Movie-banner type outdoor ads focused in the New York metro area are in New York's Penn Station, on double-decker buses, on New Jersey Transit, and on New York City wild-posting sites. ... Read the whole story > >
Tourism
by Sarah Mahoney
Themed "There's More to Maine," online, print and TV ads target New York, Boston, and Canada, long the state's key markets. And the effort is aimed at letting potential visitors know the state has plenty of additional recreation opportunities. "Typically, Maine's competition is the other New England states," says a spokesperson. ... Read the whole story > >
Tourism
by Aaron Baar One ad shows a boy and his father in a tent lit by the flickering glow of a fire. "The crickets sure are loud tonight," the father says in response to a chirping noise. The noise is revealed to be a fax machine, the fire is on the man's laptop and the tent is in an office cubicle. "There's no substitute for a great Minnesota vacation," says a voiceover as the scene switches to a real campsite. ... Read the whole story > >
Tourism
by Tanya Irwin
Michigan is running its first-ever national tourism campaign, including a $10 million national cable TV buy. State officials say it's a sound investment since it will help diversify the state's economy. Four new television commercials will air more than 5,000 times nationally on cable TV. ... Read the whole story > >
Sphere: Related Content
Posts
No comments:
Post a Comment