Yesterday I found this site and today I viewed a couple of the short films. After watching the first one and noticing the subtle product placement, it then became a game to find the product placement in the next one, (I thought).
But the stories in the short films were actually entertaining, which then became the reason to watch. Check it out for yourself and let me know your thoughts. Click here to go there.
Sunday, July 20, 2008
Product Placement & Entertainment
Posted by ScLoHo (Scott Howard)
Labels: Advertising, creative process, marketing, Video
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