Monday, August 15, 2011

Monday Night Marketing News from Mediapost

Click & read:

by Karl Greenberg
We got on the phone with Steve Shannon, who in April this year became VP marketing at Fountain Valley, Calif.-based Hyundai Motor America, and Chris Hosford, executive director of corporate communications, about the broad plans for the vehicle. ...Read the whole story >>
by Aaron Baar
"Vizio has received a slew of accolades and awards and was being talked about as a technology leader at the latest Consumer Electronics Show. Vizio is a bona fide technology leader and has some of the best HDTV's in the category." ...Read the whole story >>
by Tanya Irwin
"Women are the largest demographic within our social media sites," Megan Steffen tells Marketing Daily. "We are able to have wonderfully interactive relationships with our female consumers online. We always look for new ways to build long-term relationships with our most loyal fans." ...Read the whole story >>
by Karl Greenberg
Pete Demko, director of marketing, global brands for Valvoline, tells Marketing Daily that marketing considerations aside, the partnership has created something different in the college sports arena: he says it's the first time there has been a real fan voice in this type of polling. ...Read the whole story >>

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