Daily Sales Tip: Summertime Sales
Life and work continue, even in the summer. If it's too hot, then your prospects will be in their nice, air-conditioned offices -- where you should be, too, making calls. If it is a beautiful day, some people may be out. The rest will not.
Everyone is not on vacation every day. If you happen to call someone who is on vacation, call them back when they return. If they are planning a vacation, schedule the meeting for when they return. If they have just returned from their vacation, schedule for a time when they say they will be caught up. If you are going on vacation, schedule for when you return.
Prospects make appointments all summer long, just as they do in the fall, winter and spring. If a prospect asks you to call back after a holiday, suggest that you "pencil in a meeting for after the holiday." Promise that you will call to confirm it. Do so.
Source: Sales trainer/coach Wendy Weiss