Monday, December 10, 2007

More numbers

From the email files comes this collection of numbers.
Regarding #1: We are never too old to try new things, the younger we are the less set in our ways we are.
#2: I've never seen a health coach at a supermarket!?!
#3: I wonder what the number one resource is for finding out about the weather? Is it the radio?
#4: So spamming works! Not for me.
#5: These numbers are too small to make any conclusions.

Draw your own conclusions:



Volume 2 Issue 51 - December 10, 2007

1.

Consumers aged 18-34 are the most interested in trying new cuisines (68%), compared to those aged 35-54 (65%) and those aged 55 and older (51%), says Technomic.

2.

More than half of consumers (58%) who received "health coaching" during a visit to a supermarket or food seller went to the sponsoring brand's website, reports PULSE.


3.

People most commonly watch their local news channel (44%) to get their weather forecast, compared to 17% who watch The Weather Channel or visit a weather website, according to Harris Interactive.

4.

One in six people (16%) have made a purchase from an email they found in their spam folder, finds Endai Worldwide.

5.

Men aged 25-34 (32.8%) are more likely than women the same age (28.4%) to say they primarily go online at work, reports BurstMedia.

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