Get real (Seth Godin part 1)

Seth Godin's name keeps popping up. It was maybe 18 months ago the first time I heard his name in an email newsletter from someone. A few months ago, I listened to a podcast he did on the evolution of broadcasting. A few weeks ago, my wife and I were perusing a bookstore/coffee shop on a Saturday night and I read about 1/2 of one of his books. 10 days ago I went to the library to read the rest of the book, and while it wasn't available, I checked out another of Seth's books.

Well, over the weekend I stumbled across the website TED.com, and found the following video. Either now, or sometime in the very near future when you have 18 minutes, come back here and watch the video:

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