From my email came the following today:
December 19, 2007 |
Fold-down rear seats, for storage, are the #1 feature women (62%) want in a car, according to LeaseTrader.com. Roadside assistance, thought to be a major selling point, is cited by fewer than half of one percent. | |
Diamonds are still a girl's best friend: 96% of women expect a diamond when they get engaged, with 5% of diamonds purchased over the Internet, reports Fortune. |
Older heterosexual couples are the fastest growing segment of the living-together population in the U.S., says the Center For Family & Demographic Research at Bowling Green State University. | |
Women aged 26-59 (67%) are most likely to participate in retail loyalty programs, but only 14% feel their membership in such programs earns them preferential treatment, according to Colloquy, a loyalty marketing consulting organization. | |
62% of women say they watch sports most often on TV, compared to 42% who cite soap operas, says BIGresearch. |
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