I guess, I'm not the only one. (I'll have to show this to my wife):
Media multitasking and “double-dipping” - watching TV while surfing the internet - are common among online adults in the United States and Britain, finds a survey by Harris Interactive conducted on behalf of online video search engine Blinkx.
Below, findings from the study.
Multitasking
Television should not fear that online video will steal away viewers, because it’s not an either/or proposition. That is, people use the web as an accompaniment to TV:
- 78% of US online adults have gone online while watching TV.
- 35% report doing so often or always.
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