Monday, January 21, 2008

How to make money online and not turn off your customers.


Last week in the news was the story of Hasbro vs. Scrabulous. Read more at Anthony Juliano's SoundBite Back Blog here and here too.

Today, I share this story of how a company is doing it right. The company is Electronic Arts and the game is that old family favorite, Battle Ship.

Here's the news that came in my email from Kim Komando:

A new business model for games Electronic Arts is trying a new way to generate revenue. It will offer the latest installment of its Battlefield series for free. The game will be distributed over the Internet. Players will be able to purchase virtual gear. Additionally, advertising will be shown to players. READ MORE


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